1996

Supply chains and business models

While the term “business model” might seem ubiquitous today, its use only arose in the 1990s with the information and communications technology (ICT) revolution. Since then, the business model literature has advanced definitions and conceptualisations that describe, and prescribe, a range of supply chain architectures. In the age of network competition, the business model concept now rests upon the focal unit of the supply chain and no longer upon the individual firm. Theory has emerged to aid the practitioner in designing supply chains and in understanding the latest business models. While not as directly relevant, policy makers also stand to gain from this literature in understanding the considerations that businesses take into account for their business design decisions.

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